The Complete Guide to EV Charging For Retail 🛍
Retail stores are quickly adopting EV charging to attract customers and offer promotions
Here at AmpUp, we want to make it as easy as possible for retailers to power up their customers where they shop and spend their free time. That is why our latest blog post is all about EV charging for retail locations.
Why is EV Charging Important at Retail Stores?
Installing and operating EV charging stations represent a new way for retailers to attract more customers and increase customer loyalty. It provides additional revenue opportunities by selling goods and services to EV owners while they charge their vehicle, e.g. selling coffee or food, car washing services, or quick hair and nail salon services. Retailers can use charging stations to offer free Wi-Fi, free parking, or even give away free charging sessions to attract customers.
The managers of retail stores also have a choice when it comes to how they want to implement EV charging stations on their property. They can add them in parking lots or outside the store, or install them inside the store.
All of this will help:
Provide a highly in-demand service.
Increase the visibility of business in the community.
Improve brand image by being seen as an environmentally-friendly business.
Offer EV charging as an amenity to keep customers at your store(s) longer. Many EV drivers will stay at a location longer while they wait for their car battery to fill up.
How EV Charging Infrastructure Will Change the Way We Shop
The future of retail is electric. As we approach a more sustainable future, you can expect to see electric vehicles on the road and various charging stations at shopping malls, restaurants, businesses, and other public spaces. EV drivers are increasingly researching charging access at stores they plan to visit, especially at malls where dwell times are longest.
Battery-powered cars will not only change the way we get around but also the way we shop. Retailers who offer EV charging to customers and employees meet a growing consumer demand that will only increase with time. Business owners who make this investment can earn additional revenue when customers pay for charging or by participating in carbon offset markets. Moreover, retailers can meet their own sustainability goals with the installation of EV charging stations.
Keep Your Customers Fully Charged with AmpUp
AmpUp has worked with several retailers to deploy EV charging solutions. Our retail partners include shopping malls, candle stores, vehicle service shops, and banks, to name a few.
Our solutions give retailers the necessary analytics on EV charger station usage and performance to make better decisions on clean energy investments and additional charging installations for the future. Key metrics gleaned from our software can also inform retail site hosts on EV charging demand and peak session usage. With this knowledge, retailers can optimize charging revenue or create special promotional offerings for their customers such as free charging during holiday shopping seasons.
Last, AmpUp provides sustainability metrics associated with vehicle electrification like the amount of CO2 saved from entering the atmosphere, which empowers retailers to achieve sustainability and clean energy goals and to share these important efforts with their customers.
Read the blog post to learn more about the benefits of EV charging for retailers as well as how to achieve ROI for your project.